WHERE DO WE START?

how what why

My ethos & approach

To give you some idea of how I work, what I believe and why I do what I do, I have created this page to highlight

Together

The ability to distance yourself from your business, and be entirely subjective, can be difficult. The role of the brand consultant or designer is to step into an organisation with an independent eye and identify strengths and weaknesses. However, honesty and open communication, in both directions, are essential to achieve this. The relationship should not be treated simply as a buyer and supplier, but as a partnership. In the way you view your solicitor or accountant.

Authentic

Client focused, business-minded, and design-led. I strive to deliver quality work that surpasses expectations and achieves maximum connection. With many awards won for

Value

To some business owners spending money on design and marketing is regarded as a necessary evil, and should only be done for the lowest price possible. Add to this, the rise of websites offering logo design for just a few pounds, and the profession is being devalued and undermined. This practice causes a flood of inexperienced individuals fighting for projects in a race to the bottom. Creating high-quality design is an investment, not a luxury.